Digital Marketing Course

masterclass-for-creative-entrepreneurs
masterclass-for-creative-entrepreneurs

Digital Marketing Course

£300.00

Join us in this practical and interactive Digital marketing course and explore different what is the most effective marketing strategy for your business. You will also learn how to make your yearly marketing plan, by scheduling, budgeting and monitoring conversion.

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Digital Marketing Course

Join us in this practical and interactive Digital marketing course. We will share the vital low-cost marketing tools and techniques that will promote your work and get new customers.

You need to contact your potential clients to tell them about your business. Marketing describes any activity that attempts to make contact with potential customers. We cover all diverse method of Marketing and we explore what is the most strategic and effective method for your business. You will also learn how to make your yearly marketing plan, by scheduling, budgeting and monitoring conversion.

TOPICS OF THE WORKSHOP

  • Business Literature: Leaflets, flyers, business card: Design, information, content, amount, cost, and strategic distribution.

  • Direct Marketing: Emails, newsletter, phone calls, letters.

  • Social media: Which Social media will you use and why. Thinking of target customer profile.

  • Advertising: what, where, how much it will cost and potential conversion.

  • Tradeshows and Exhibition.

  • Press release and Interviews.

  • Website and SEO.

  • Word of mouth.

  • Tasters and samples.

  • Bespoke testimonials.

  • Podcast and blog.

WHO IS THIS WORKSHOP FOR:

Digital marketing course is suitable for anyone working in Creative Industries: owners of small and medium-sized businesses, start-ups, entrepreneurs, freelancers, students at their final year of University. If you need support in creating an effective marketing strategy that will save you from making fundamental mistakes and boost your career, this workshop is the right place to be.

OUR APPROACH:

Digital marketing course is a mix of trainer’s presentation and group exercises. There will be the opportunity to have a look at your own website, ask questions and talk about your own situation. Workshops notes and reference materials are provided.

This workshop is part of of our “Toolkit for Creative Entrepreneurs”: a series of 10 workshops that cover everything you need to think about when setting up and running a creative, successful and sustainable business.